HNUE

HIGH SCHOOL FOR GIFTED – STUDENTS  /  2011 - 2014

Specialised in Chemistry:

GPA 8.9/10

NATIONAL ECONOMICS UNIVERSITY – IBD  /  2014 - 2018

Business Administration:

Salutatorian scholarship

Distinction Degree BTEC HND

Upper-second Class confirmed by Sunderland University

B•RISE AGENCY

Jun 2019 - Present

CEO

• Consulted, leaded & performed successfully 11 marketing campaigns/ projects for Clients F&B, Tourism,

Entertainment, Banking, property, etc. . Some highlight campaigns include:

GAMI Group – Hoian Theme Park/ Hoian Memories show with Globalise campaign “The most beautiful show in the world”. Make Hoian Memories show being a “must-see” show in Vietnam (Jan – Oct 2019)

Nang Song Hong Restaurant with improving operation process and digital advertising campaign. (May –

Oct 2019)

The Pearl Tuan Chau Hotel: Revenue increased 3 times from Aug 2019 to Sep 2019. Successfully connected and signed contract with 03 Travel Agents and those become main customer sources for the hotel at the present.

Egroup – The Dental Hub: Revenue increased 1.5 times from Aug 2019 to Nov 2019.

SOUPY Group: Successfully planned and performed marketing campaign for SOUPY in German and Pho

Coi in Vietnam. From July 2019 to February 2020 “Pho Coi” opened 7 restaurants and revenues increased 12 times.

Building strategy, process and maintain 03 departments: Marketing Agency, Sales-BD and Back-Office.

MARITIME BANK

Jun 2018 - Jun 2019

TRAINEE MANAGER

• Achieved 114% Target in two 6-month Periods from MT Program and recognised for an innovation to improve process and 02 creative ideas for Marketing

• Planned and performed Key Campaign for Credit Card Visa Travel with Vietnam Airlines Partner. This campaign completed 120% target – increased 350% revenue compare with same period.

• Contact point and performed most important project of MSB in 2019 – Marketing Automation System.

• Kept track and performed “Auto on-boarding mailing” Project which increases 7% satisfaction rate of customers 2018.

Created, planning and performed marketing activities for 03 mini campaigns of Bank: “Gifts for offline deal”, “Online saving” and “Zero+ Banking Account”

XUYTXOAXIXUP HOTPOT RESTAURANT

Jan 2017 - Jun 2019 CO-FOUNDER

• Researched, planned, set up for 03-restaurant chain

• Planned and Execution of Product Strategy, Marketing Strategy (Branding, Digital Marketing, Partner-ship etc.): From Types of hot-pot buffets, Dimsum Buffet, Beverage Buffet, etc. to writings and advertising.

• Recruited, maintained and tracked performance of 03 kitchen groups, more than 40 employees (both Full-time & Part-time).

• Achievements: Average revenue 1.2 Billion dong per month with customer volume of 120/day/restaurant.

• Amassed an organic following of 41,000 followers on Facebook (before purchased by new owner).

INDOCHINAJUNK CO.

Aug 2014 - Aug 2018

OPERATION STAFF TRAINER

• 2014 – 2016: Operation Staff who collecting information and introduce Hanoi – Ha Long Bay tour schedule for tourists.

• 2017 – 2018: Becoming a Trainer of Operation Staff. Created & Organised 3 training courses for 18 members. Tracking performance of others Operation Staff.