UNIVERSITY OF BOLTON - Major: Business Administration

1. TPI LAND - MARKETING AND SALES INTERNSHIP 

Marketing responsibilities: 

- Orchestrated successful digital marketing initiatives utilizing social media, email campaigns, and paid advertising, leading to a 25% increase in online engagement and visibility.

- Collaborated cross-functionally with the agency to create compelling promotional materials, including brochures, presentations, and online content.

- Formulated and executed content strategies for the company's latest real estate ventures.

- Cultivated a personal brand image as a company representative to engage with customers. Sales responsibilities:

- Assisted team members in creating personalized sales pages on social networking platforms, facilitating a direct and engaging approach to client interaction.

- Directly participate in sales through many forms such as Telesales, Running ads through channels such as Facebook and Google, Direct Sales. Achievement:

- Achieved 15% growth in lead generation by implementing targeted marketing tactics and enhancing customer relationship management processes.

- Successfully closed 4 real estate products through the support of colleagues.

- Engaged in executing high-performance marketing initiatives for over 100 product launch campaigns, including notable projects such as The Rivana, Apec Mandala Mui Ne, Aqua City, and Aria Vung Tau Hotel & Resort.

- Achieved the achievement of the most active candidate in April and August 2021

2. ALPHA X AGENCY - BUSINESS DEVELOPMENT EXECUTIVE 

Main responsibilities: 

- Actively seek customers for the company.

- Collaborated with cross-functional teams to develop and execute digital marketing strategies tailored to the client's specific goals.

- Acted as a primary point of contact for clients, addressing inquiries, providing regular updates, and ensuring client satisfaction throughout campaigns.

- Develop and maintain relationships with the company's customers

- Engaged in 90% of brainstorming sessions to ideate campaign concepts for various brands and participated in client briefings and requirements gathering.

- Provided support and took part in project pitching alongside the implementation team.

- Participate in organizational support and work team development programs such as team bonding programs, developing working skills, and presentation skills in English.

- Support department heads in building business development strategies for new services of the company. Achievements:

- Received recognition for consistently delivering projects on time and within budget, contributing to a 90% client retention rate.

- Connect team members, supporting the team to achieve a 20% increase in pitching win rate compared to the old level.

- Projects involved with the following brands: Thế Giới Di Động (electronics), University of Economics and Finance (education), Hutech University (education), Văn Lang University (education), The Hyemin (cosmetics), Ninja Van, Mamamy, The Koja Beauty (cosmetics),...

3. VESTA GLOBAL JSC - BUSINESS DEVELOPMENT LEADER 

Main responsibilities:

- Approach, consult, and negotiate with foreign B2B customers to promote the export of Vietnamese agricultural products to partner countries.

- Played a pivotal role in a cross-functional team, contributing to the development of a B2B e-commerce platform, enhancing efficiency and accessibility for clients.

- Led the Purchasing department, overseeing procurement processes, supplier negotiations, and Forwarder agency

- Executed strategic Trade Marketing initiatives for the MERCI brand, resulting in a 25% increase in brand visibility and engagement.

- Proactively sourced and nurtured international clients, expanding the company's global footprint and generating new business opportunities.

- Spearheaded the exploration of new export categories, diversifying the product range and opening avenues for revenue growth.

- Propose expansion strategies and KPIs according to each stage of the company's development. Achievements:

- Successfully secured in B2B business, contributing to a significant revenue boost of 30% in quarters II and III.

- Co-led the implementation of a B2B e-commerce platform, streamlining processes.

- Implemented the company's new industry development projects, thereby expanding the company's product line.